We are often asked if you need a subscription to benefit from having a Crumb tag. The vast majority of Crumb tags are enrolled in our Premium Plan, since this grants access to the full suite of features that can be used to be reunited with your lost pet as quickly as possible.
What features are included in Crumb Premium?
Scan location alerts
As soon as someone finds your missing pet and scans their tag. They'll have the option to share their location with you right away. You'll receive a text message with their exact location.
Vet, Shelter, Community Alerts
When you indicate that your pet has gone missing, we'll send a notification to every Vet, Animal Shelter and fellow Crumb member in your area. The more people who know that your pet is missing, the more people are on the lookout.
Privacy mode
You are in control of what information you want to hide on your pet profile. With Privacy Mode enabled, the first line of your address will be hidden from your pet profile. You can also choose to hide your pet's name from the pet profile.
We also implement Call Masking technology to hide your phone number from whoever tries to call you via the Pet Profile. This means whoever finds your missing pet can still contact you via phone, without revealing your phone number.
SnoutID®
Did you know that your dog's snout is unique to them, like a fingerprint is to a human? This makes it an excellent method of identification for dogs. Not only does this deter pet thieves, but this also means that you can still be reunited with your missing pet even if they lose their Crumb tag.
Unlimited free-of-charge replacements
If your pet ever loses their Crumb tag, as a Crumb Premium member, you can easily order free replacement tags as and when you need them from within the Crumb App.
Multiple contacts on the pet profile
Going away on a trip and someone else is watching your pet? We have you covered.
Crumb Premium members can add multiple contacts and addresses to their pet profile. You can easily indicate who the primary contact is from within the Crumb App.
Comprehensive online pet profile
Also included in Crumb Premium is full access to the entire pet profile. This opens up options to include medical information, allergies and any other notes that you wish to the pet profile.
In order to give you the highest chance of being reunited with your missing pet, we highly recommend that you give Crumb Premium a try.
Crumb Premium has helped reunite tens of thousands of pets worldwide!
That's a lot of happy paws 🐾
While a limited version of Crumb is available, it doesn’t include many of the core tools that significantly increase your chances of a happy reunion, like scan alerts, location updates, or community-wide missing pet notifications. A small price for peace of mind when it matters most, Crumb Premium is the way to go.